The issue of how to improve students’ writing skills in the era of fast developing ICT and computer science is evidently on the agenda of modern linguists and language teachers. That is why the aim of their research is primarily focused on the subject how to build up students’ writing skills. These particular study are devoted to the utilization in the teaching process of Innovation Teaching Strategy Model (ITSM). They are based on the social culture and local wisdom context in addition to utilizing Information Computer Technology (ICT). Using this approach motivates the students to have a higher level of thinking and better performance in writing skills in the process of learning English language.

These studies were using Research and Development (R&D) approach and applying Focus Group Discussion (FGD) and Reflection method with the strategy of one group pre-test and post-test design. In summary, two target achievements have been reached. First, the creation of the effective innovation teaching strategy model after statistic examining by means of one group pre-test and post-test design. Second, the improvement of students’ competencies and writing skills. Thus, we can state that the utilization of learning and teaching process treatment of writing course and applying Innovation teaching strategy model noticeably improves students’ writing skills.